11 January, 2013

Record-breaking Revenue plus Important Updates

We report on record-breaking revenues experienced over the festive period, plus a reminder on some updates that are vital to the function of your site. This is important news for any Partners running or planning to run dating sites in the USA. Please read on for more details...
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RECORD-BREAKING REVENUES!

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Over the festive season, we experienced our best week of revenue since the company began in 2003!

The last week of December (24.12 - 30.12) saw a great performance for WhiteLabelDating.com partners. We experienced four of the five highest revenue days of all time during this seven day time-frame.

Thanks to the WhiteLabelDating.com dedicated mobile platform, revenue from mobile increased by a staggering +928% in this period, making up 15% of all revenue generated. This also set the record for the highest amount of revenue ever collected from mobile.

Sunday 30th December broke the record for the most revenue collected in one day, as singletons flocked to join one of the many sites powered by WhiteLabelDating.com. This was a +3.5% increase from the previous record set over the August Bank Holiday in 2012.

Congratulations to everybody who worked really hard to push their dating business to the max over the festive season - your hard work clearly paid off!

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USA - CHANGES TO TERMS & CONDITIONS

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With US launch imminent, we have been hard at work finalising the Terms and Conditions and Privacy Policy so as to comply with US business and banking regulations.

A requirement of the USA Terms & Conditions is that, within US sites only, we feature both the service provider (WhiteLabelDating Incorporated, our new US registered entity) and the site owner (you, the Partner).  We've decided to feature the Partner's 'Payee Name' rather than 'Associate Name' because in most cases, the Partner's 'Payee Name' is not their personal name.

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USA - WHAT DO I NEED TO DO?

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If your 'Payee Name' reflects you personally but you're happy for it to feature in the Terms & Conditions of your US site/s, then there's no need to take any action.

If you don't wish for your personal name to be associated with your US site/s, then you will need to set up a company name / legal entity that will be the 'Payee Name' for your US portfolio. You'll need to notify your Partner Manager of this change. We will then use this within the Terms & Conditions of your US sites.

If you currently have a company / legal entity as your 'Payee Name' but wish to use a separate entity for your US sites, then you will need to create a new 'Payee Name' exclusive to your US sites. You will also need to notify your Partner Manager.

Please contact your Partner Manager if you have any questions; they will be happy to help.

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ASSET CODE CHANGES DEADLINE: 15 JANUARY 2013

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On 15th January, all landing pages that are still using the old asset codes will stop working; therefore it’s vital that if you haven’t done so already, you make the following changes immediately.

It is essential that you reference all assets within your homepage using:

http://s.wldcdn.net/

You should NOT use:

http://static.whitelabeldating.com/

or:

http://gpersonal.vo.llnwd.net/

Where to Look
When updating your assets, remember to look in the following places:

• Javascript for Latest Member Badge
• Mobile re-direct Script

We strongly advise that you update all assets with the correct URL as soon as possible. If you experience any problems, contact your Partner Manager immediately.

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VISIT US IN VEGAS AND MIAMI THIS MONTH

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January is a busy month for us in Vegas & Miami!  We'll be attending the following events:

Visit our blog for more information on these events and to arrange a meeting with us in Vegas or Miami, drop us an email on hello@whitelabeldating.com.

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THANKS FOR READING!

Don’t forget to join us on TwitterFacebook and check out our blog for up to the minute news and handy tips.

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