3 March, 2017

February’s Partner of the Month

Congratulations to this month’s Partner of the Month, Simon Aldous!

Simon has seen impressive growth in the last twelve months. With a +55% increase in registrations and a +34% in total revenue, he’s one of our fastest growing partners! His core focus has been on one strong brand, which he monetises through an intricate cross registration strategy.

Last month, Simon came into the White Label Dating office in Windsor to discuss his long term strategy with his Partner Manager, Ellis.

Throughout the course of the day, Simon met with various members of the White Label Dating team to learn more about the "behind the scenes" work that goes on at White Label Dating. He met with our B2B Financial Analyst, Brad, who gave him an in depth analysis of his business history and showed him where the opportunities for future growth lie in his portfolio.

He also met with Dimitri, who leads our in house design team, to learn more about the ins and outs of new site designs. Dimitri was able to offer feedback on his landing pages and as a result of the meeting, they are now working together on a new landing page concept for Simon’s new sites.

Together with his Partner Manager, Ellis, Simon also met with our in house PPC Specialist, Luke, to review his existing campaigns. Luke was able to offer his expert advice and make suggestions on where improvements could be made to Simon’s already strong-performing campaigns. During the meeting they also discussed where Simon should be spending to optimise the performance of his campaigns.

As a result of his meetings with the White Label Dating team, Simon and Ellis put together a long term growth strategy for Simon’s dating portfolio with short, medium and long term objectives. They are now able to work together more efficiently as Ellis has a better understanding of Simon’s account and Simon has a better understanding of where his opportunities for growth lie.

Congratulations again Simon, keep up the good work!

If you’d like to come in to meet the team, get in touch with your Partner Manager.

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