18 July, 2019

Bauer Media launches new Love Island themed dating site with WLD

Multi-platform publisher, Bauer Media, launches a brand new dating site on the White Label Dating platform. 

Reaching over 25 million consumers in the UK and operating across 15 countries, Bauer Media is Europe’s largest privately-owned media group. With a strong presence across TV, radio, offline and digital, Bauer Media state their focus is on deep consumer insight and instinct.

Since Bauer Media partnered with White Label Dating back in 2010, they have launched hundreds of dating sites across their magazine, radio and digital brands. They have explored dating-themed brand expansion for some of their top-selling magazine titles to grow revenue generation sources and more recently have worked closely with White Label Dating to launch a ‘Love Island’ themed site to help singles find love this summer.

[audio mp3="https://www.whitelabeldating.com/wp-content/uploads/2019/07/Coupling-Up-2019.mp3" autoplay="true"][/audio]

 

WLD has helped Bauer to launch Coupling Up to grow their dating revenues through radio advertising after historic success with their other radio promoted sites. Sites on the WLD platform allow members to feel a connection and effectively couple up through a variety of on-site features including ‘Encounters' (a fun feature which allows members to make quick matches on the site).

Since its launch, Coupling Up has rocketed into the top 20 sites for UK General. With plans to establish itself amongst the top 10 sites in the near future and competing alongside some of the most established brands.

Free to register for all, members are able to create a bespoke profile, add a variety of photos and search for other members by location. There are also other premium features across the platform.

Creating sites with WLD is fast and easy - we’ll support your set-up and get you making money in no time!

If you’re interested in finding out more and would like to set up your own fully branded dating site, get in touch with partnersupport@whitelabeldating.com today.

Spread the love

Related insights

Topics: Partners, Case Study

Bauer Media - Case Study

4 February, 2019

Topics: Partners, Press Release

White Label Dating to provide commercial dating services for Australia’s largest multi-platform publisher, Bauer Australia

26 September, 2017

Windsor, 26th September: White Label Dating have signed a deal to power online dating services for leading multi-platform publisher, Bauer Media Australia, the company announced today. The publisher plan to initially launch dating sites across established brands, Take 5 (the Australian equivalent of Take A Break) and Yours Magazine.

Topics: Other, Press Release

WLD Appoints New Head of White Label Dating

2 October, 2019

WhiteLabelDating.com, an award-winning dating SaaS platform, today announced the appointment of Sebastian Hall as it’s new Head of White Label Dating. WhiteLabelDating.com has appointed Sebastian Hall as the Head of its B2B Saas platform. The appointment comes as White Label Dating prepares for expansion into a number of overseas territories and the introduction of a number of new potential niche propositions. Following a 12 month absence from the industry, Hall is returning to lead the B2B division spearheading aggressive growth plans. 

Start making money online

It’s completely free to sign up and create your dating site.