WhiteLabelDating.com, the international leader in customer focused, flexible & scalable online dating systems, will be hosting a seminar with Dennis Publishing at Internet World- Europe’s leading event for digital marketing and online business, taking place at Earl’s Court London on 10-12 May 2011.
As much as social networks have changed the way people socialise, online dating has revolutionised the way people fall in love. Online dating is now the third largest paid for content sector after music downloads and online gaming (Forrester), making it one of the fastest growing industries on the web. Unlike most social networks that adopted a ‘free to use’ business model and have since struggled to monetise their audience, most successful dating sites operate a ‘paid for’ subscription model which has proved highly profitable. The online dating sector is generating over $1 billion in subscription revenues in the US (Forrester) and forecast to reach a similar figure across Europe, with the UK and Germany being the largest markets.
The rise of the ‘white label’ business model has been pioneered by WhiteLabelDating.com; who provides media brands and individuals the tools and support to set up their own branded dating site. From a pre-populated database so that your first member doesn’t feel lonely, to an award winning dating platform, payment processing, hosting infrastructure, dedicated Partner Manager, through to world class customer care and support, WhiteLabelDating.com is the multi-award winning dating partner of choice. With no set up fees or monthly costs, both parties make money on a revenue share basis.
The seminar, ‘Making Money through Online Dating’ will be presented in the Advertising, Affiliate & Search Theatre on Wednesday 11th May at 10.45am. Learn the strategies and insights used to achieve success in this growing and profitable sector. Hear from Dennis Publishing, the world’s leading independent publisher, how in partnership with WhiteLabelDating.com they have created highly successful sites for Maxim, Men’s Fitness and Bizarre magazines.
Matthew Pitt, Operations Director at WhiteLabelDating.com, will also be running a 15 minute presentation each day on ‘Making Money through Online Dating’ in the new Digital Marketing Solutions Theatre on 10th May 15-30, 11th May 15.30 and 12th May 12.15.
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Launched in 2003, WhiteLabelDating.com offers a platform for brands and individuals to power their own dating sites that currently includes FHM, Cosmopolitan, Magic FM and PlentyMoreFish as users. WhiteLabelDating.com is part of Global Personals Ltd that has received a collection of accolades including fastest growing company in the South East (UK), ranked 8th in the Deloitte Technology Fast 50, placed 19th in the Deloitte Technology Fast 500 EMEA and won Digital Business Of The Year 2010 at Digital Entrepreneur Awards. Full resources including logos and high resolution photographs can be obtained from the Resources section of our site.